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2024-25 Brief
Create a community-based product or business

Brief and Roles

You are pitching to investors to raise up to £2,000,000 to create a business or product that will: 

 

  • Create a business or product that will promote or provide a benefit to your local community or a  wider based community with a shared purpose

  • Use new technology or find different ways to use existing technology  

  • Either be entirely new or add an extra dimension to something that already exists

  • Be readily understood and attractive to the market 

  • Be commercially viable and offer a genuine return to investors

You must assign roles among your team to research, develop and launch your product or service and:

  • Demonstrate how you intend to manage and grow your product or service successfully from development to five years after launch. 

  • Produce a business plan for your product or service and show five-year annual projections for income, costs, and profits. 

  • Explain what will be projected financial returns on that investment after 5 years showing an understanding both of expenses and realistic income projections.

  • Explain the technology that you intend to use. 

  • You do not need to pitch for the full £2,000,000. But be realistic about your expense assumptions – labour, technology, market research and programming all cost more than you may think.

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